Common Standards for the next 50B Devices in Internet Of Things
Guy Martin, Senior Strategist at Samsung Open Source Group and Head of Digital Marketing at Open Interconnect Consortium explains how OIC intends to connect the next 50 billion devices that will make up the Internet of Things. What the need was and how some of the members like Samsung, Intel, Cisco, HP, GE Software have realised that there is not much differentiation in intellectual property but mostly infrastructure. Which means building the Standards and specifications through OIC and the open source code and reference implementation of the standard within the Iotivity project, which is hosted at the Linux Foundation; OIC funds the project. Guy predicts which verticals will be the next big thing in IoT, including smarthome and industry and he answers on a personal level what his opinion is on data protection. Kimberley Lewis, Marketing Program Manager for Standards and Advanced Technologies at Intel was present during the interview and fully aligned with Guy’s responses, judging from her nodding of the head.
Interviewed by Vicki Kolovou for Tech Talks Central.
1:04 “…in IoT today you have a lot of verticals, digital, health, smarthome, industrial but nothing that cuts across those different verticals from an application developer standpoint, so you don’t have anyway, as an application developer today, to build an interesting app that touches all those verticals…..at OIC we build a common communication layer that lets an application developer write to one API…”
Guy Martin
Senior Strategist at Samsung Open Source Group and Head of Digital Marketing at Open Interconnect Consortium
As Samsung's lead representative to the OIC marketing work group, he helps formulate marketing & outreach strategies to increase the consortium's influence in the Internet of Things ecosystem. He’s one of the public spokespeople for the organisation, as well as co-chair of the digital marketing task group.
The majority of his work is in the community management/strategy space, getting technical and non-technical participants to collaborate more closely with each other, and helping build up communities that are greater than the sum of their parts. For this work, he’s created training for developing open source leadership that has been delivered to internal and external audiences in various conferences and countries.
Follow him on Twitter under @guyma
Specialties: Strategy Development, Open Source, Community Management, Social Media, Technical Liaison, Technology Evangelism, Technical Marketing, Agile & Scrum Methodologies
Tech Talks Central interviewed 37 ICT professionals at the Mobile World Congress 2015, the Health & Wellness by ECHAlliance and the Heroes of the Mobile Fringe, events that ran through March 1st to March 4th in Barcelona, Spain.